Prusak.com

Serving up my thoughts since 2004

NetTracker vs Urchin

As per my previous post, we’re looking at our options for web analytics.
I know that Google recently bought Urchin.com , and I heard that Urchin just slashed their prices for their services so I figured I’d give em a try. We’re paying $300 a month ($200 for first 100,000 page views and $100 for each additional million)
The good:

  • The reports look very nice.
  • The reports provide me with most of the information I need.
  • The site’s responce time is fine.

The bad:

  • Service sucks. There is no telephone support and the emails are usually answered within 24 hours. Ocasionally the responses don’t really help much either.
  • Not all of the web analytics I need is provided. For example, I’d like to be able to view my bounce rates per campaign.

The other option we’re checking is Net Tracker SMB.
List price is $7,500 but we’re upgrading so we’re getting a better deal.
The good:

  • Service is excellent. I’m just evaluating and already I’m getting my questions answered on the phone within minutes.
  • I can basically query any question I can come up with

The bad:

  • Since we’re looking at an in-house solution, we’re gonna need to buy a high end maching to handle our queries.
  • The reports don’t look as nice

2 Comments

  1. I have been looking for an answer to these same basic questions. What did you end up doing? What would be the best solution for a small ecommerce site (in your opinion)?

    Thanks
    -Brian

  2. We ended up going with NetTracker. I’d also consider WebTrends. It really depends on your needs.
    See http://www.prusak.com/archives/2005-10-06/how-to-ask-a-question/

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