Prusak.com

Serving up my thoughts since 2004

Split Testing Case Studies

Every now and then I find a good case study.
This posting serves as a simple list of those I want to keep for further reference.
I’ll be adding posts as I find them.

Enjoy

http://dustincurtis.com/you_should_follow_me_on_twitter.html
http://www.37signals.com/svn/posts/1525-writing-decisions-headline-tests-on-the-highrise-signup-page
http://carsonified.com/blog/business/how-to-increase-sign-ups-by-200-percent/
http://whichtestwon.com/
http://www.edrivis.com/?p=211
http://www.seointern.com/blog/jack-russell-terrier-raises-conversions.html
http://www.conversiondoctor.com/conversion-blog/2007/usability-split-test-results-link-appearance-matters-more-than-you-think/
http://thinkeyetracking.com/Blog/?p=165
http://www.blastam.com/broadcast/2009/06/google-website-optimizer-increases.html
http://www.the-search-engine-optimizer.com/newsarchive/698ConversionIncrease.pdf

2 Comments

  1. You are so the man.

    :)

  2. We have just published some testing case studies on http://www.altima.fr/#/emporter/
    (French only now).

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